Owners of gadgets on the iOS platform are almost twice as likely to take
mortgage than Android users. At the same time, there are 3 times more customers with gadgets on the Android platform in the bank. Such data are provided by Alexander Pyatigorsky, Director of the Digital Department at Otkritie Bank.
It is also noted that Android users take cash loans more often, and also more often arrange their loan insurance, unlike iOS clients.
iOS users are 60 percent more likely to interact with investment products and open accounts and deposits more often. At the same time, the amount of their deposit is 40 percent higher, and the amount on the savings account is 39 percent more than that of Android gadget owners.
